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Yoga pants tiptoe into the 'business casual' category


Yoga pants done wrong
Yoga pants are knocking at the door of business offices, according to The Boston Globe

There's been a growing acceptance to count yoga pants as "business casual" at some workplaces. The trend could continue as younger managers take over.

The broader athleisure category generated sales of over $2B last year and is expected to grow at a double-digit clip this year.

Companies seen growing their presence in athleisure include Lululemon (NASDAQ:LULU), Gap (NYSE:GPS), Nike (NYSE:NKE), Target (NYSE:TGT), Dick's Sporting Goods (NYSE:DKS), Hanesbrands (NYSE:HBI), L Brands (NYSE:LB), Under Armour (NYSE:UA), and Kate Spade (NYSE:KATE). Other retailers such as Ann (NASDAQ:ASNA), New York & Companies (NYSE:NWY), and J.C. Penney (NYSE:JCP) are creating new brands in an effort to recapture lost business clothing sales from casual attire becoming more prominent.

1 comment:

  1. I'm 5'4" and 160lbs, so I ordered a large and they fit great. I usually wear a medium in other activewear brands, but since compression pants tend to be pretty snug, I sized up. Fits very well - best workout clothes with excellent price

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